Friday, November 28, 2008

And They Say You Can't Direct A TV Commercial With A Degree in Film

Director: Cut! ... Remember what I said?
Talent : What?
Director: Water Water, Blue Blue. So soft and tasty.
Talent : Am I supposed to drink this?
Director: What do you mean..? No. Bite the water! Water water blue blue...so soft
and..
Talent : So do I drink it fast or?
Director: Yes, fast. But if you can, try to imagine little creatures swimming in the
bottle.
Talent : Huh?
Director: Show your frustration. Bite the little creatures. Ok?
Talent : So its like I'm thirsty or?
Director: Roll Tape!
Talent : My hair...
Director: Camera! And Action!
Talent : Is my hair..?
Director: Cut! ... Remember what I said??
Talent : Yeah, but my hair..
Director: No! Bite the water! Water Water Blue Blue. So soft and tasty.

Make Up Artist Walks Up to The Talent.


Director: Don't touch her hair! Roll! Roll! Roll! Action!!

Talent : Gulp...gulp....gulp...gulp...
Director: Bite the water!! Bite the water. Look away! Look away!! Cut! Cut! No! Oh
No Oh! Don't look at me!
Talent : I wasn't looking at you...
Director: Where were you looking at?
Talent : I was looking at the camera.
Director: No no ! Don't look at the camera.
Talent : Where am I suppose to look?
Director: Guys?! Come On! Where's the big bear?!

PAs look at each other in gaze.

Director: Come On guys!! I specifically asked for the big bear! Fuck! Where the fuck
is the big bear? Ashley!!

The Wardrobe Stylist comes up to The Director


Director: I want you to put a bear costume on Dave.

The Key Grip drops his jaw.

The Wardrobe Stylist quickly sews up a bear costume and put it on the key grip.

Director: Remember what I said?
Talent : Water Water Blue Blue.
Director: So soft and tasty. Right?
Talent : Right.
Director: You are a shark. Ok?
Talent : I am a what??
Director: Shark. Very hungry! Imagine the children's feet twitching in the bottle. Eat
them up! Roll! Roll! Roll! Action!
Talent : Gulp Gulp Gulp Gulp....
Director: Yes Yes! Look Look! Who's the big bear?!! Who's the big bear??!! What a
beautiful animal! Cut!